top of page
Green Tab jacket RGB 2.png

GREEN TAB with TOUGH COTTON™

TOUGH COTTON™ is a Performance Technology designed to bring increased durability, superior abrasion and wrinkle resistance throughout the Cotton garment life

MADE TO LAST.

What is TOUGH COTTON Technology?

Through everyday use and home laundering, fabrics can become abraded, causing cotton fibers to rise to the surface, weakening the fabric, and making the appearance look faded.  With TOUGH COTTON™ technology, you dont need to worry about poor performance.  Fabrics treated with TOUGH COTTON™ technology offer enhanced durability - a combination of abrasion resistance, strength, and color fastness.

​

HOW IT WORKS.

TOUGH COTTON™ technology offers flexibility with resin and non-resin formulas.  TOUGH COTTON™ without resin uses a proprietary blend of softeners and cross-linking agents to achieve superior abrasion resistance, durability, and strength while improving fabric hand and sew-ability.

​

To achieve superior durable press properties, TOUGH COTTON™ technology uses a unique combination of resins and catalysts to form flexible bonds on the cotton to improve the fabric strength and prevent breakage

​

ROUGH & TOUGH FOR WOVENS.

tough-3.jpg

ENGINEERED + PROVEN

TOUGH COTTON.png

Registered + IP Right Certified

Tough Registration.png

Product Demo

Mill Capability

The New World denim mill partnered with GREEN TAB is engineered for

performance consistency and environmental control. Its systems are

designed to support repeatable fabric behaviour at scale, enabling

functional denim applications across variable climates and use conditions.

​

GOTS, BCI, OCS and OEKO-TEX certified.

Low impact dyeing, water recycling, chemical free finishing.

Integrated traceability systems and digital supply chain transparency.

​

Specialized denim manufacturing for premium, mid-volume brands.

Full vertical integration: spinning, dyeing, weaving, finishing.

​

State of the art fabric testing laboratory.

Research and Development team for fabric development.

ERP and barcode systems to enable real time inventory tracking.

​

Denim cut waste is reclaimed and recycled.

Live partnerships for garment to fiber recycling loop.

Wastewater treatment exceeds global discharge standards.

bottom of page